Comments on: Mobil’s High-Flying Trademark https://aoghs.org/petroleum-art/high-flying-trademark/ Oil History is Energy Education Mon, 16 Mar 2026 11:01:01 +0000 hourly 1 https://wordpress.org/?v=6.9.4 By: Ask The Attic: What's My Vintage Pegasus Sign Worth? - Orion's Attic https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5773 Tue, 28 Feb 2023 16:17:05 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5773 […] And if you’re a collector who owns one or a family member who just inherited one, you’re sitting pretty. The answer to the question “What’s my vintage Pegasus sign worth?” is a good one. Collectors go nuts for Pegasus signs, and people everywhere adore them when they’re on public display. […]

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By: vintage mobil gas sign za - infopvp https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5473 Fri, 29 Apr 2022 10:19:16 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5473 […] Mobil’s High-Flying Trademark – American Oil & Gas … […]

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By: Distilling Kerosene in Vacuum leads to Mobil Oil | Drillers Club https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5239 Fri, 10 Jan 2020 06:44:11 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5239 […] In 1880, Everest sold 75 percent of Vacuum Oil to John D. Rockefeller’s Standard Oil Company. More than half a century later, the vacuum-produced lubricants company evolved into Socony Mobil and then into Mobil Oil before becoming ExxonMobil in a 1999 merger. Also see Mobil’s High-Flying Trademark. […]

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By: Pegasus: The Flying Red Horse - Legendary 66 https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5038 Wed, 27 Feb 2019 19:17:54 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5038 […] The Pegasus, Mobil’s dauntless mascot—it commands the motorist’s attention everywhere it’s seen. Blazing its way into the sky on a trail of hot neon or affixed to a station building in the form of pressed tin or enameled steel, it’s been a familiar brush stroke on highways such as Route 66 for well over fifty years. Within the category of petroleum trademarks, there has never been another corporate trademark like it, and there will never be again. […]

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By: Mobil Logo Design History and Evolution | LogoRealm.com https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5037 Tue, 01 May 2018 13:22:16 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5037 […] the 1960s. The first few logos for the company featured its old name on a shield design that had a flying Pegasus horse on it. Once the company became known as “Mobilgas” in the 1930s, it changed to a shield […]

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By: MAGNOLIA'S FLYING RED HORSE - Dallas Gateway https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5036 Fri, 23 Feb 2018 01:00:37 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5036 […] Courtesy Historical Society of American Oil and Gas. […]

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By: Travel Post Friday: Pegasus details at the Magnolia Hotel | Sheila's Guide To The Good Stuff https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5035 Sat, 04 Nov 2017 15:42:34 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5035 […] big red Pegasus neon sign (the Magnolia Oil and then the Mobil Oil corporate symbol) rotated atop the building and was a Dallas landmark for years. It was down for awhile, but has […]

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By: Frank Flechsig https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5034 Thu, 16 Apr 2015 07:20:00 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5034 My grandfather Harry C. Flechsig Sr. did the art work for the first Pegasus sigh and commercial advertising. His company was Harry C. Flechsig Advertising Art,
9 East 40th Street, New York City. This office was two blocks from Grand Central Station. Opened when the building was completed in 1910-1913. He also did art work for Mazola Cooking Oil, Veedol motor oil, (that is the oil used in the Wright Bros. first plane)
Standard Oil Co. and many other old companies. I have many of his original art work that I have been donating to the companies that are still in buisness.

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By: Dallas’ (Actual) Original Mascot Returns to Downtown https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5032 Mon, 13 Apr 2015 22:30:11 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5032 […] giant rotating red Pegasus sign at the top of the Magnolia Hotel in downtown Dallas is the second one to fly in that spot; the […]

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By: Joe Bloh https://aoghs.org/petroleum-art/high-flying-trademark/#comment-5033 Sat, 11 Apr 2015 15:03:00 +0000 http://aoghs.principaltechnologies.com/?p=2069#comment-5033 My oldest memory,
is from Wintertime around 1976 or ’77.
Our car ran out of gas and we were stuck,
somewhere around the old streets of Lamar and Corinth.

It was snowing, and I remember being able to see Downtown,
and the Pegasus atop the Skyline.

It was the highest object in the sky.

I still think about that time, to this day.

The Pegasus is the FIRST symbol I speak of
when pointing out landmarks to a newcomer.

I hate to see it moved to the Omni.

Proud to be a Dallas Texan.

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